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Facebook-Datalogix deal may skirt privacy promises

The digital rights group Electronic Frontier Foundation advised on its blog that if people are uncomfortable with this kind of data sharing, they best not sign up to loyalty card programs in the first place.

"Many people who sign up for loyalty programs may not realize the data amassed on them will be shared with entities outside of the store," the organization wrote.

Friday, September 28, 2012
ComputerWorld

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